The Role Of Digital Infrastructure And The Utilization Of Digital Technology In Enhancing The Competitive Advantage Of Hospitals In Bukittinggi

Abstract

Digital transformation has become a strategic priority in improving the performance and competitiveness of healthcare institutions, particularly hospitals. This study aims to analyze the role of digital infrastructure and the utilization of digital technologies in enhancing the competitive advantage of hospitals in Bukittinggi, West Sumatra, Indonesia. The research is grounded in the Resource-Based View (RBV) theory, which emphasizes the importance of valuable, rare, inimitable, and well-organized resources in achieving sustainable competitive advantage. A quantitative research approach was employed, involving hospital management and healthcare professionals as respondents. Data were collected through structured questionnaires and analyzed using statistical methods to examine the relationships between digital infrastructure, digital technology utilization, and competitive advantage. The findings indicate that digital infrastructure has a significant positive effect on the utilization of digital technologies, and both variables significantly contribute to improving hospitals’ competitive advantage. The implementation of systems such as Hospital Management Information Systems (HMIS), Electronic Health Records (EHR), telemedicine, and artificial intelligence enhances operational efficiency, supports clinical decision-making, and improves service quality. However, challenges such as limited infrastructure readiness, inadequate internet connectivity, and low digital literacy remain critical barriers to optimal digital transformation.This study contributes to the existing literature by providing empirical evidence on the strategic role of digital resources in healthcare settings, particularly in developing regions. Practically, the findings offer insights for hospital management and policymakers to strengthen digital infrastructure and improve human resource capabilities in order to achieve sustainable competitive advantage.